IGORRR declined to sell their merchandise at the O2 Forum Kentish Town in London on March 11 due to excessive cuts demanded by the venue.
As per a statement, the O2 Forum Kentish Town requested a 25% share of the profits from IGORRR‘s merchandise sales, which the band was not ready to forfeit.
Band wrote on Instagram: “We’d like to inform you that we won’t be selling merch at our London show tonight: The venue O2 Forum Kentish Town is asking for a 25% cut on our merch sales.”
“We could have raise-up the prices of our t-shirts and hoodies, but it doesn’t seem fair to us to have our UK fans paying more than they should, especially because the venue is asking for a spectacular percentage for no particular reason. We tried to negotiate with them, but they are not interested in helping us at all. For those of you who would like to purchase some merchandise online, our webshop will be updated with new designs after the tour.
“You can check our website www.igorrr.com for more infos. Thanks for your support.”
CULT OF LUNA expressed their support for IGORRR and emphasized the significance of the earnings generated from merchandise sold during their performances.
“THIS MUST STOP. Touring post-COVID in a completely different world is a struggle and for some bands an economic nightmare,” band said in a statement. “Merch sales are a huge part of our touring budgets, and the reason some bands (including us) are able to continue to provide the show we want, to invest in good production, pay our team, etc.
“We refuse to raise merch prices because some venues are asking for merch cuts, and this is becoming a norm. We stand with IGORRR.”
