“No wonder” I guess you are murmuring, my dear child of the night. In fact, it’s the kind of thing that we Metal fans know by heart without a doubt. It’s almost the same as to affirm that the Earth is round – Ops! There are some guys that don’t say so. So I won’t bother you saying what we all know.
Spotify Insights explained:
To find out, we first identified the “core” artists that, according to The Echo Nest (a part of Spotify), are most central to each genre, starting with the big ones, on a global level. Then we did the same thing with local genres in various countries around the world. To create a measure of genre loyalty, we divided the number of streams each core artist had by their number of listeners. All of the charts are normalized against the genre with the loyalest fans.
After Metal and Pop, the rest of the genres cluster into two groups. Folk, Country, and Rock fans have a higher loyalty score, and Hip Hop does fairly well too, while Jazz, EDM, Classical, and Blues scores are not as high, suggesting that those listeners don’t adhere as closely to the core of their favored genre. (Reggae sits between the two groups.)
Aside from the obvious conclusions that Metal fans are the most loyal of all and Pop fans are also fairly loyal globally, one could also conclude that the more guitar-oriented genres inspire more loyalty in the listener. It’s worth remembering our methodology here: We looked for repeated listens to the core artists from each genre — the ones sitting right at the “center” of the genres, as it were. So one could also reasonably conclude that Jazz, EDM, Classical, and Blues listeners play more fringe artists from those genres.
Take a look at the U.S.A. chart and shove it in your popper friend’s face, though EMO is better positioned than Metal, but who cares?
Click here if you want to see the charts by country.