Mark Morton has addressed the reaction surrounding LAMB OF GOD’s decision to update its iconic logo, which appears on the cover of the band’s latest album, Into Oblivion. The change marks the first major redesign of the logo in 27 years and has already sparked plenty of debate among fans.
In a new interview with Radio Sara of Philadelphia’s WMMR, Morton was asked whether it was his idea to change the long-running logo.
“Such a controversy around the logo… I love it,” he said (as transcribed by Blabbermouth).
Morton explained that the original design is far from erased, but the band felt it no longer fully represented where they are artistically at this stage in their career.
“The old logo was — it’s not gone,” Mark explained. “It’s on every t-shirt [that fans are still wearing when they come to our shows]. It’s not like we buried it. It just felt a little dated, you know what I mean? And we feel really fresh about this record and we were just, like, ‘Let’s do something aesthetically, something graphically that feels unique for this project.’ And then everyone’s, like, ‘This cover sucks. It looks like 2000s art. The logo sucks.’ And I’m just, like, ‘Well, this is great.’ Because if the worst thing they have to say about the record is that they don’t like the logo, then we’re in great shape.”
Earlier this year, Randy Blythe also commented on the logo change: “Well, our logo, to be perfectly honest, needed changing. It’s the papyrus font [that we used for the old LAMB OF GOD logo]. And had we known 20-however many years ago that we would wind up looking like a falafel restaurant menu, we wouldn’t have used that. But that was before papyrus font was ubiquitous.”
Into Oblivion finds LAMB OF GOD embracing their position as modern metal veterans, beholden to no one, with nothing left to prove. The 10-song collection references the band’s roots, doubles down on their signature groove, and expands their approach, resulting in an album that feels both deliberate and untethered.
Produced and mixed by longtime studio collaborator Josh Wilbur, Into Oblivion was recorded across multiple locations tied closely to the band’s identity. Drums were tracked in Richmond, Va., with guitars and bass recorded at Morton’s home studio. Blythe recorded his vocals at the legendary Total Access studio in Redondo Beach, Calif., the birthplace of seminal punk records by BLACK FLAG, HÜSKER DÜ, and DESCENDENTS.
Reeder, the visionary behind Metal Addicts, has transformed his lifelong passion for metal into a thriving online community for metal aficionados. As a fervent devotee of black metal, Reeder is captivated by its dark, atmospheric, and often unorthodox soundscapes.