SLEEP TOKEN has officially taken the U.S. music world by storm. The enigmatic U.K. outfit’s fourth full-length album, Even In Arcadia, has debuted at No. 1 on the Billboard 200 chart, racking up 127,000 equivalent album units in its first week — the biggest debut for a rock album in nearly a year and the largest for a hard rock album in two years.
According to Billboard, Even In Arcadia‘s performance also sets a new benchmark for the genre, logging the biggest streaming week ever for a hard rock album. Of the total units, 53,000 came from streaming equivalent albums (SEA), highlighting the band’s explosive digital presence. Album sales totaled 73,500, while track equivalent albums (TEA) contributed 500 units.
Vinyl sales were another standout metric. The album moved 47,000 copies on vinyl, marking the largest vinyl sales week for a hard rock release since Luminate (formerly Nielsen SoundScan) began tracking sales in 1991. This surpasses the previous record set by GHOST’s Skeletá, which sold 44,000 vinyl copies in its opening week.
The road to Even In Arcadia‘s release was as unconventional as the band itself. In a collaborative campaign with Spotify, the album’s tracklist was gradually revealed through cryptic puzzles scattered across social media, inviting fans to engage in an immersive, interactive discovery experience. The rollout only deepened the mystique and anticipation surrounding the record.
As momentum builds, SLEEP TOKEN is preparing to launch its first-ever sold-out U.S. arena tour. The “Even In Arcadia” tour, promoted by AEG Presents, will span 17 cities this fall and stands as the band’s only North American headlining run in 2025. Additionally, SLEEP TOKEN will perform at Louder Than Life on Friday, September 19, continuing their rise as one of the most talked-about bands in heavy music.
Reeder, the visionary behind Metal Addicts, has transformed his lifelong passion for metal into a thriving online community for metal aficionados. As a fervent devotee of black metal, Reeder is captivated by its dark, atmospheric, and often unorthodox soundscapes.